Reports

Portugal on the corporate events and congresses' map

This is the ultimate goal of the Secretary of State for Tourism, Ana Mendes Godinho's, strategy.

This is the ultimate goal of the Secretary of State for Tourism, Ana Mendes Godinho's, strategy. She attended the opening of the 2nd edition of Meet @ MeoArena, on March 21st, organised by Meo Arena and Event Point. In addition, the tourism sector's 10-year strategic plan identifies corporate events and international congresses as one of the country's ten core assets. In order to generate new demands and attractiveness throughout the year, a program was created in 2016 to attract international congresses and corporate events, with a specialised team led by Joaquim Pires. Ana Mendes Godinho acknowledged during the event the good work of this task force that has already achieved several international projects for the country.

In the "Estratégia Turismo 2027" (Tourism Strategy) document, the different actions directed to the attracting, realisation, support and specialised monitoring of congresses and international events are pointed out. In addition to the team already created, the plan foresees the revitalisation of the Support Fund for the Attraction of International Congresses and Events, and the development of a meetings and incentives platform that aggregates relevant national information on events in Portugal. There are also plans to create / reinforce infrastructure and services for hosting major international events and their promotion.

Tags: Events, Meetings Industry

31-03-2017