Case Studies

Style Masters Awards in Barcelona's runway

The 2018 edition of the Style Masters Awards, which took place in Barcelona, was quite special.

To celebrate the event's tenth anniversary, Revlon Professional dreamed of a dynamic and glamorous gala. And beon. Worldwide and Abile Corporate Events made it happen.

The event won the first prize in the Convention and Live Entertainment categories at BEA World Awards. The Spanish agency beon. Worldwide, the event's organiser, won third place in the Best Event Agency category, ex aequo with Britain's George P. Johnson and Dutch Xsaga.

It is one of the biggest competitions in the world for professional hairdressers, who present their creations to four thousand people. In the event, several shows were held on a huge runway, flanked by projecting curtains, which rose and fell according to the rhythm of the gala, in a choreography that created an engaging and interesting dynamics.


Agency: beon. Worldwide and Abile Corporate Events

Client: Revlon Professional

Location: Fira Barcelona

BEA World Awards: 1st Convention Award, 1st Live Entertainment Award and 3rd Best Event Agency (beon. Worldwide, from Spain, ex aequo with George P. Johnson from the UK, and Xsaga from the Netherlands).

Tags: BEA World, Beon