ICCA and AIME announce new partnership

News

27/03/2025

# tags: ICCA , Exhibitions

The goal ist to bolster the business events industry across Asia Pacific.

The International Congress and Conference Association (ICCA) has announced a new Industry Partnership with the Asia Pacific Incentives and Meetings Event (AIME).

The partnership is focused on the continued commitment to bringing extended business opportunities to ICCA members in Australia, New Zealand, Asia, and other global regions.

AIME will serve as a partner in advocacy, amplifying the voice of the international business events industry for destination enhancement. AIME is owned by the Melbourne Convention Bureau and is managed by Talk2 Media & Events.

ICCA CEO Senthil Gopinath signed the agreement with AIME representative Matt Pearce, Director of Talk2 Media & Events, and Julia Swanson, CEO of the Melbourne Convention Bureau, during AIME 2025 which was held from 10 to 12 February in Melbourne, Australia.

AIME will also have a presence at the ICCA Congress to be held in Porto, Portugal, 9-12 November, 2025.